Announcing the winners of the 2025 Tools Competition!

2024-2025 Winner

MyCoach AI: Empowering College Success at Scale

A GenAI-powered success coach to empower historically underrepresented students to thrive in college and beyond

United States of America

Focus Area:

Post-Secondary Learning

Prize Level:

Growth Prize

Project Description

MyCoach AI is a GenAI-powered, conversational coaching tool designed to support first-generation and historically underrepresented college students. Accessible via SMS initially, it delivers instant, personalized guidance rooted in Beyond 12’s decade of coaching expertise and culturally affirming curriculum. By combining the intelligence of AI with the empathy of human coaches, MyCoach AI addresses academic, personal, and logistical student challenges, escalating to a live coach when students need specialized support. It proactively nudges students about key deadlines, anticipates barriers, and celebrates their successes, ensuring students receive continuous and inclusive support throughout their college journey.

Meet Our Team

Alexandra Bernadotte

Founder & CEO, Beyond 12

Tiffany Green

Founder & CEO, Uprooted Academy

Dr. Eve Shapiro

Chief Knowledge Officer, Beyond 12

Stefan Nilsson

Interim Chief Technology Officer, Beyond 12